Year · 2026–presentBy Ayush Niroula
A platform-wide performance and discoverability initiative across WiseAdmit's public university, program, scholarship, and study-abroad surfaces. The work spans Core Web Vitals and LCP/FCP improvements, caching and ISR/SSG/SSR strategy, CDN-friendly rendering, technical SEO, structured data, sitemap and canonical architecture, crawler controls, and LLM discovery files for AI-search readiness.
Highlights
- Led technical SEO/GEO work across metadata, canonicals, structured data, crawler directives, sitemap architecture, and llms.txt/llms-full.txt discovery
- Reduced unnecessary client and third-party work to improve LCP/FCP and public-route performance
- Improved cacheability and origin efficiency by separating public rendering concerns from authenticated behavior on high-volume catalog pages
- Applied performance and discovery improvements across thousands of university and program URLs rather than a single landing page
Tech stack
Next.js
TypeScript
ISR / SSG / SSR- CDN Caching
- Structured Data
- Sitemaps
- Core Web Vitals
- Technical SEO
- GEO